Long Beach, CA
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File #: 21-0940    Version: 1 Name: ED - ROI for Zaferia PBIA D34
Type: Resolution Status: Adopted
File created: 8/24/2021 In control: City Council
On agenda: 9/14/2021 Final action: 9/14/2021
Title: Recommendation to adopt resolution approving the Annual Report for October 1, 2021 to September 30, 2022, for the Zaferia Parking and Business Improvement Area, declaring its intention to levy the annual business assessment, and setting the date of hearing for Tuesday, October 5, 2021. (Districts 3,4)
Sponsors: Economic Development
Attachments: 1. 091421-C-7sr&att.pdf, 2. RES-21-0109.pdf
TITLE
Recommendation to adopt resolution approving the Annual Report for October 1, 2021 to September 30, 2022, for the Zaferia Parking and Business Improvement Area, declaring its intention to levy the annual business assessment, and setting the date of hearing for Tuesday, October 5, 2021. (Districts 3,4)

DISCUSSION
The Zaferia Parking and Business Improvement Area (ZPBIA), formerly known as the East Anaheim Street Parking and Business Improvement Area, was established by the City Council in 2010, allowing for the levy of an annual business license assessment to be paid by businesses located in the ZPBIA. The City of Long Beach (City) contracts with the Zaferia Business Association (ZBA) to manage the ZPBIA and the ZBA Board of Directors serves as the Advisory Board to the City Council on matters related to the ZPBIA. The ZBA promotes and markets the commercial area along East Anaheim Street using funds generated through the ZPBIA business license assessment.

State law governing Parking and Business Improvement Areas requires that an annual report be submitted to the City Council by the Advisory Board designated for this Assessment District. On June 10, 2021, the ZBA Board of Directors voted to recommend to the City Council approval of the 2021-2022 ZPBIA Annual Report (Annual Report) (Exhibit A to the Resolution).

The Annual Report describes boundaries, proposed activities, and budgetary information, as well as the method and basis for continuation of the assessment. The Annual Report proposes no change to the ZPBIA boundaries or the method of levying the assessment and no significant change to proposed activities.

The Annual Report, transmitting the recommendations of the ZBA, proposes the following assessment rates.

Method of Assessment

The estimated 2021-2022 fiscal year revenue from business assessments is $127,800. Assessments are calculated by category of business and incorporate a base rate plus a per employee rate. Businesses categories and...

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