Long Beach, CA
File #: 10-1099    Version: 1 Name: PW-Downtown Long Beach Property BID D1,2
Type: Agenda Item Status: Approved
File created: 9/14/2010 In control: City Council
On agenda: 10/5/2010 Final action: 10/5/2010
Title: Recommendation to approve the Downtown Long Beach Property and Business Improvement District Annual Report for the period of January 1, 2011 through December 31, 2011, automatically extending the Agreement for Funding with the Downtown Long Beach Associates for one year; and authorize payment of $409,051 in City property assessments from the Civic Center Fund (IS 380) in the Department of Public Works (PW). (Districts 1,2)
Sponsors: Public Works
Attachments: 1. 100510-R-31sr&att.pdf
Related files: 11-0996
TITLE
Recommendation to approve the Downtown Long Beach Property and Business Improvement District Annual Report for the period of
January 1, 2011 through December 31, 2011, automatically extending the Agreement for Funding with the Downtown Long Beach Associates for one year; and authorize payment of $409,051 in City property assessments from the Civic Center Fund (IS 380) in the Department of Public Works (PW).  (Districts 1,2)
 
DISCUSSION
Downtown Long Beach Associates (DLBA) has three established sources of revenue that pass through the City to the organization.  They are:  business operator assessments, property owner assessments and downtown parking meter revenue sharing.  This recommended action relates to property owner assessment funds for expenses related to security, maintenance, public relations, special projects, advocacy and economic development in Downtown Long Beach.  City Council approves the business operator assessment separately.  DLBA's Approved FY 10-11 Management Plan and Budget, including all sources of revenue, is provided for reference in Exhibit A.
 
The Downtown Long Beach Property and Business Improvement District (DLB-PBID) was established by the City Council on August 4, 1998.  On July 22, 2003, City Council re-established the DLB-PBID.  This re-establishment required a majority vote of the property owners in favor of re-establishing the district for a new term of ten years.  
 
On January 12, 2001, City Council and DLBA executed an Agreement for Funding setting forth the duties and delegations of the parties.  This Agreement is automatically extended on a year-by-year basis upon approval of the annual Assessment Report and related levy of assessments by City Council.
 
For the third year in a row, the DLBA Board voted on August 12, 2010 not to raise assessment rates.  This is reflected in the attached budget and report.  Properties are assessed based upon location within three defined zones in the DLB-PBID area.  The assessment rate and level of program service provided varies, depending upon the zone in which the property is located.  Assessment rates for 2011 are described in Section 6.3 of Exhibit B.  Estimated total property assessment revenue of $1,847,856 is reported in Section 8.  Section 5 of the report shows a DLB-PBID budget of $1,784,509 for the period.  Adequate reserve funds (4 percent of estimated revenue) are available to make up any deficit between budgeted expenditures and actual revenue received for the period (Section 5 of Exhibit B).
 
The DLB-PBID assessment area contains properties owned by private commercial property owners, the City of Long Beach, and the Long Beach Redevelopment Agency (RDA).  In FY 11, the City assessment is $409,051, of which $188,298 is related to Pike property development and will be paid to the City by Developers Diversified Realty (DDR), as required by their lease.  Thus, the City's net assessment is estimated at $220,753.  The Redevelopment Agency's assessment is estimated at $69,865, which is approved by the Redevelopment Agency Board separately.  City and RDA payments together total $478,856 and represent approximately 26 percent of the total estimated levy of $1,847,856 for program year 2011.  Exhibit C details City and RDA-owned properties located within the DLB-PBID.
 
The Property and Business Improvement District Law of 1994 (Law) requires that the DLBA Board of Directors file an Annual Report detailing the DLB-PBID assessment methodology and assessment levy filed with Los Angeles County.  The subject levy of assessment will cover the DLB-PBID contract period with the DLBA from January 1, 2011 through December 31, 2011.  The Annual Report of Levy and Assessment is provided as Exhibit B for City Council approval.
 
The Law also allows the City to contract with service providers to carry out the DLB- PBID program.  For the past ten years, the City has contracted with the DLBA to carry out the DLB-PBID Management Plan.  
 
This letter was reviewed by Chief Assistant City Attorney Heather Mahood on September 14, 2010, Budget Management Officer Victoria Bell on September 14, 2010, and the City Treasurer's Office on September 17, 2010.
 
TIMING CONSIDERATIONS
The current DLB-PBID contract terminates on December 31, 2010.  City Council approval of the Annual Report and related levy of assessment is requested on October 5, 2009 to ensure timely transfer of assessment revenue as required by City contract.
 
FISCAL IMPACT
The City's assessment for FY 11 is $409,051.  Of this amount, $188,298 is associated with Pike development property and will be paid to the City by DDR.  The City will pay the portion of the assessment attributable to DDR after receipt of those funds from DDR.  The balance of the City's assessment, $220,753, will be paid from the Civic Center Fund (IS 380) in the Department of Public Works (PW).  There is no impact to the General Fund and no local job impact associated with the recommendation.
 
SUGGESTED ACTION
Approve recommendation.
 
Respectfully Submitted,
MICHAEL P. CONWAY
DIRECTOR OF PUBLIC WORKS
 
 
APPROVED:
 
PATRICK H. WEST
CITY MANAGER