Long Beach, CA
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File #: 22-1137    Version: 1 Name: DHHS - Black Infant Health Public Awareness Campaign
Type: Contract Status: CCIS
File created: 9/9/2022 In control: City Council
On agenda: 10/4/2022 Final action: 10/4/2022
Title: Recommendation to authorize City Manager, or designee, to execute all documents necessary to amend Contract No. 35936 with Suzanne P. Lawrence, dba Advisor Business Solutions, of Long Beach, CA, for culturally relevant communications and marketing services for the Black Infant Health Public Awareness Campaign, to increase the contract amount by $175,000, for a revised contract amount not to exceed $350,000, and extend the term of the contract to June 30, 2023; and Authorize City Manager, or designee, to execute all documents necessary to amend Contract No. 36017 with Taxi Productions, Inc., dba KJLH 102.3 FM, of Inglewood, CA, for culturally relevant communications and marketing services for the Black Infant Health Public Awareness Campaign, to increase the contract amount by $50,000, for a revised contract amount not to exceed $200,000, and extend the term of the contract to June 30, 2023. (Citywide)
Sponsors: Health and Human Services
Attachments: 1. 100422-C-17sr.pdf, 2. 100422-C-17 Corresp Figel.pdf
Related files: 35936_002
TITLE
Recommendation to authorize City Manager, or designee, to execute all documents necessary to amend Contract No. 35936 with Suzanne P. Lawrence, dba Advisor Business Solutions, of Long Beach, CA, for culturally relevant communications and marketing services for the Black Infant Health Public Awareness Campaign, to increase the contract amount by $175,000, for a revised contract amount not to exceed $350,000, and extend the term of the contract to June 30, 2023; and

Authorize City Manager, or designee, to execute all documents necessary to amend Contract No. 36017 with Taxi Productions, Inc., dba KJLH 102.3 FM, of Inglewood, CA, for culturally relevant communications and marketing services for the Black Infant Health Public Awareness Campaign, to increase the contract amount by $50,000, for a revised contract amount not to exceed $200,000, and extend the term of the contract to June 30, 2023. (Citywide)

DISCUSSION
City Council approval is requested to amend Contract No. 35936 with Suzanne P. Lawrence, dba Advisor Business Solutions (ABS) and Contract No. 36017 with Taxi Productions, Inc., dba KJLH 102.3 FM (KJLH), for culturally relevant communications and marketing services for the Black Infant Health (BIH) Public Awareness Campaign (Campaign).

On October 13, 2020, the City Council authorized an agreement with the California Department of Public Health (CDPH), to accept and expend grant funding in the amount of $1,000,000, for the BIH Campaign, for the period of September 1, 2020 through June 30, 2022. An important aspect of the Campaign is outreach and education, requiring the services of a specialist in radio and internet communications to create and deliver a culturally responsive public awareness media campaign centered on the BIH Program, and specifically women across Southern California.

On August 9, 2022, the CDPH approved the Long Beach BIH Media budget. The annual amount was increased from $500,000 to $700,000 from July 1, 2022 to June 30, 2...

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