City of Long Beach - File #: 06-0887

• File #: 06-0887
• Version: 2
• Name: CD - ORD Belmont Shore Parking and Business Improvement Area program
• Type: Ordinance
• Status: Adopted
• File created: 9/6/2006
• In control: City Council
• On agenda: 9/19/2006
• Final action: 9/19/2006
• Title: Recommendation to declare ordinance approving the Belmont Shore Parking and Business Improvement Area program continuing the assessment for the period of October 1, 2006 through September 30, 2007 with an increased assessment rate, read and adopted as read. (District 3)
• Sponsors: Community Development
• Indexes: Agreements, Resolution Request
• Related files: 09-1059, 09-0990

Date	Ver.	Action By	Action	Result
9/19/2006	2	City Council	approve recommendation and adopt	Pass
9/12/2006	1	City Council	declare ordinance read the first time and laid over to the next regular meeting of the City Council for final reading	Pass

TITLE
Recommendation to declare ordinance approving the Belmont Shore Parking and Business Improvement Area program continuing the assessment for the period of October 1, 2006 through September 30, 2007 with an increased assessment rate, read and adopted as read. (District 3)

DISCUSSION
The Belmont Shore Business Association (BSBA) uses business license assessment funds to promote and market the commercial area along Second Street on behalf of businesses located in the Belmont Shore Parking and Business Improvement Area (BSPBIA). The BSBA governs the assessment to be collected. To continue the assessment levy, state law requires that a public hearing be held on the proposed program and assessment. A copy of the Assessment Report describing proposed activities and allocations is provided (Attachment A). These items were reviewed by the City Council at its meeting of August 22 2006. The Assessment Report describes boundaries, proposed activities and budgetary information , as well as the method and basis for continuation of the assessment. The report proposes changes to the assessment structure , for the first time in 14 years, for businesses located within the district. The change in assessment rate results in an increase in Fiscal Year 2007 revenue from an estimated $89 000 to an estimated
$153 000. As shown in the Assessment Report, the additional revenue wil be allocated primarily to regional marketing of the district. State law further provides that the City Council shall hear and consider all protests against the assessment, program , boundaries of the area , and/or any benefit zone as proposed in the Assessment Report. The Assessment Report, transmitting the recommendations of the BSPBIA Advisory Commission , proposes the following: Increasing the assessment rate shown in the attached resolution and annual report summarized as follows:

Make no significant changes in promotional events program. Increase regional marketing activities and expenditures. Mak...